Floramedia Group B.V.


Floramedia Group B.V. (97.0%) is based in Westzaan (the Netherlands) and employed 216 FTE’s at the end of 2016 (2015: 207). Floramedia provides horticultural communication products and services to growers, garden centers and retailers. The company uses a horticultural database which contains more than 210,000 pictures, videos, texts and other plant-related content. Revenues for 2016 amounted to € 37 million (2015: € 38 million). The operating income was at the same level as in 2015. 


HAL has had an ownership interest in Floramedia since 1999.



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